UPDATE: 2023/04/17 23:43 EST BY PRANJAL PANDE
JetBlue Announces TrueBlue Revamp Will Come Online On May 10th
In a statement today, JetBlue announced that it will effect the below changes to its TrueBlue frequent flyer program on May 10th. The carrier has been tracking tiles since the start of the year, so passengers can begin using benefits they've already accrued on this day, as well as achieve Mosaic status using tiles.
As JetBlue expands, it is bringing a host of changes to its TrueBlue loyalty program. Elite status will now be measured by tiles rather than points, and Mosaic status will have four levels to reward high spenders. Points earning and redemptions remain the same, but there are some new perks coming soon.
Hello Tiles
Continuing in JetBlue's theme, the airline will now determine status by tiles. You will earn one tile for every $100 in spend on JetBlue flights, holidays, American Airlines flights, and other services. You will also pick up one tile for every $1,000 spent on co-branded credit cards, redeeming the route to elite status without flying.
To reach Mosaic status, you have to earn 50 tiles or roughly $5,000 in airline spending alone or $50,000 on eligible credit cards. Given the price of domestic tickets, it isn't too hard to hit 50 tiles with a mix of flights and credit cards, especially when factoring in spending on American Airlines flights.
Read the Simple Flying Guide to TrueBlue to learn about earning, spending, and elite status!
Benefits for Mosaic members continue to remain the same, but there are new levels to the program. But perks aren't only for those spending thousands flying every year.
Perks for everyone
Notably, you don't have to reach Mosaic status to access perks. In a bid to bring benefits to casual flyers as well, perks begin from 10 tiles (equivalent to $1,000 in airline spending). At this level, you can choose from early boarding, priority security, alcoholic drinks, 2x on JetBlue vacations (once), or a 5,000-point bonus. From 10 to 40 tiles, you can choose from these basic perks.
Once you reach Mosaic status (at 50), perks get more lucrative. You can add 20 tiles, a $99 statement credit, a 15,000 points bonus, FoundersCard Blue Membership, and Mint Suite Priority (early selection of suites except the Studio on the A321neo jets). Notably, you can choose from the Mosaic status perks once you reach 50 tiles in addition to the ones you selected from 10 to 40 tiles.
Overall, the airline wants to ensure that TrueBlue is not only for those flying constantly and on the most expensive seats. One family vacation can let you access one or two perks, not even including the points you will earn.
Four new levels, but earning stays the same
Earning points on TrueBlue remains the same, so your points will retain their value.
While Mosaic is famed for its one-tier loyalty, JetBlue is tweaking this program. Now there will be four levels to status, each adding a handful of perks to the regular benefits. While Mosaic 1 will get you the usual reward, Mosaic 2 (100 tiles) adds free extra legroom seat selection at booking (instead of check-in), Mosaic 3 (150 tiles) will provide four upgrade certificates to Mint, and Mosaic 4 (250 tiles) will include four one-way helicopter transfers with BLADE from Manhattan to JFK and two more certificates.
Considering getting to Mosaic 4 will require $25,000 in flight bookings or $250,000 in credit card spending (or a combination of the two), this is targeting the highest corporate spenders and luxury travelers. This will replace the year-long Mosaic+ program from 2022 and help retain the one-tier system while rewarding spenders.
Coming soon
JetBlue has not placed a specific date on when the overhaul will be implemented, although tile tracking began on January 1st. The airline website currently says, "we look forward to rolling the new program out of the hangar this spring," so the changes could be right around the corner and likely to debut before June.
What do you think about the changes to TrueBlue? Let us know in the comments!