How Latin American Airlines Are Coaxing Passengers Back

With adversity ever-increasing in Latin America, carriers in the region are launching several initiatives to lure travelers back on board their planes. There are several offers, ranging from certificates that increase their value over time to a package for unlimited travel in Mexico. Let’s investigate further. 

Aeromar and other airlines in Latin America are developing strategies to bring passengers back. Photo: Daniel Martínez Garbuno/Simple Flying

Aeromar’s strategy: all-you-can-fly

Mexican airline Aeromar operates a small fleet of turboprop ATR aircraft. It is the fifth player in a country dominated by airlines Volaris, Aeromexico, Interjet, and Viva Aerobus. Nevertheless, it operates in small airports, connecting cities that otherwise would be underserved. 

With that in mind, the airline is currently offering three packages. The idea is simple: pay a certain amount of money now, and travel as much as you want to selected cities in 2020.

  • The Bronze card has a cost of approximately $210. It allows the traveler to fly from Mexico City to destinations like Acapulco, Ixtapa Zihuatanejo, Puerto Escondido, and Veracruz. 
  • The Silver card has a cost of $290. It includes connections to three cities from Mexico City (Huasteca Potosina, San Luis Potosí, and Oaxaca) and two from Guadalajara (Puebla and Puerto Vallarta). 
  • Finally, the Gold card has a cost of $417 and connects to ten cities from Mexico City. The cities are: Ciudad Victoria, Colima, Ixtepec, Lázaro Cárdenas, McAllen (Texas), Manzanillo, Piedras Negras, Poza Rica, Saltillo, and Tepic. 
Viva Aerobus
Viva Aerobus launched insurance for their passengers against coronavirus. Photo: Daniel Martínez Garbuno/Simple Flying.

Viva Aerobus’ insurance against coronavirus

Mexican low-cost airline Viva Aerobus launched an insurance package yesterday to protect its clients against unexpected occurrences, including the coronavirus. 

This insurance is not like the one offered in March by Vietjet. Viva Aerobus’ strategy is to guarantee a 100% refund in cash if the passenger can’t travel due to a disease, an accident, theft, government prohibitions, and other eventualities. 

The passengers can add insurance when booking a flight with Viva Aerobus. The prices start at $2, according to the airline. 

Viva Aerobus is the first airline in Mexico to offer a deal like this. Until now, airlines such as Volaris, Aeromexico, and Interjet are offering discounts but not much else. Volaris, for instance, offered zero pesos flights (excluding taxes) to the members of its loyalty program.

Avianca also has some good deals on its website. Photo: Daniel Martínez Garbuno/Simple Flying.

Other offers around the continent

Avianca also has some good deals at the moment. As we know, the Colombian airline is currently under a Chapter 11 bankruptcy in the US. However, that doesn’t mean the airline will stop flying. 

For instance, it has a round-trip flight between Mexico City and Lima for just $169, valid anytime between August and September. 

LATAM Airlines rolled out last week its #TravelAgain program. If a traveler buys a $500 voucher today, after three months, it could be valued at $575. 

Copa Airlines also has a few offers. This includes a $176 flight between Panama City and Miami between 30 June and 14 July. 

We expect to see a lot more range of offers shortly as the airlines start to fly again. Latin America is an area where interregional connections were booming before the pandemic. Airlines such as Copa, Avianca, LATAM, and even Aeromexico must be eager to bring that connectivity back. 

Do you know any other offer that is currently available in the region? Let us know in the comments.