Wizz Air Is Becoming Unstoppable

Recently this very author had the pleasure to fly on Wizz across Europe and was struck by just extensive their network seemed to be. Airlines such as Ryanair and easyJet consistently take the spotlight (especially the former with its outrageous CEO) but Wizz works hard in the background slowly expanding its routes and their offering. And like all fables, Wizz Air might now be the sleeping dragon that, once awake, will be totally unstoppable.

Wizz Air delays
Wizz Air might be unstoppable. Photo: Wizz Air

Who is Wizz Air?

Wizz Air is a Hungarian low-cost carrier that operates out of several eastern European hubs. It flies an exclusive fleet of 120 Airbus A320 aircraft. It was founded in 2003 by investor Indigo Partners, owners of three other low-cost-carriers; Frontier, JetSmart and Volaris.

The airline plans to push past the 40 million passenger mark this year.

You can check out a trip report of a Wizz Air flight here:

So why is Wizz unstoppable?

Its expanding network

With over 100 aircraft, the airline is able to greatly flex its inter-European routes. It flies between small bespoke airports in regional areas (Like Bristol to Katowice), as well as bigger destinations.

Identifying these point to point routes has become a specialty of the carrier, and it has been successful in finding small niches that are currently underserved. One such niche that it is exploiting is cheap travel from east to west across the continent. Flights from Spain, France, and England to Hungary and Poland, facilitating locals and tourists alike, has allowed direct travel whilst skipping over the hubs of Germany and the Netherlands.

With more aircraft being delivered every week, their tangled web of routes will continue to expand. Unlike rivals, because Wizz Air is located so far east, they can actually much easier serve developing regions like Ukraine, the Baltics, Greece, and the Middle East.

Wizz Air Interior
The secret of their success is that Wizz Air operates all of its aircraft in an all-economy, low-cost configuration with some extra legroom seats. Photo: Wizz Air

Its aircraft orders

We would be amiss not to mention the extensive list of aircraft orders in place for Wizz. Just how many does it have on the order book? 269 aircraft. This is more than any other carrier in Europe, including Lufthansa that has 208 aircraft on order.

Specifically is has on order:

  • 70 A320neos
  • 179 A321neos
  • 20 A321XLR

The latter aircraft, the A321XLR, is the world’s longest-range single-aisle aircraft. With this aircraft, Wizz hopes to fly routes to Dubai and London. But routes to India or North America are not out of the question.

Wizz air destinations
Wizz Air’s current destinations. Image: Wizz Air

József Váradi, Wizz Air’s Chief Executive Officer, said in a press release:

“The inherent aircraft economics of the Airbus A321XLR will widen our competitive advantage for stimulating demand for air travel in Central and Eastern Europe and beyond while minimizing our environmental footprint. The A320neo family aircraft are game-changing aircraft that enhance Wizz Air’s low fare model and undisputed cost leadership in Europe.”

Further challenges await the airline, such as Brexit that might hamper its growth and actions of rivals moving into their territory (such as Ryanair opening a hub in Malta) and it remains to be seen how they overcome them.

What do you think of Wizz Air’s expansion? Let us know in the comments.

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Tamás Gerecsei

The secret of Wizzair is that they are principally serving the eastern european disaspora in western europe. Passengers on the Eastern Europe, Balkans -> England, Germany routes are not tourists, they are expats (wel…immigrants) who, above all, want to visit their families without having to pay a lot. They are the best at identifiying market gaps. Take the example of Zaragoza: a small insignificant regional airport with two Wizzair routes to seemingly random romanian regional airports. It doesn’t make much sense until you know that Zaragoza has the largest romanian diaspora in Spain per capita. This kind of detailed ground… Read more »

Zburătorul

It also helps the fact that menu is in local languages and staff also speak local language

Wandrian

I think you mean Bristol to Katowice! Not Briston. Briston is a small village in Norfolk. Not quite sure their network is that good!!

Tom Boon

Thanks for catching that! I’ve changed the N to an L.

Vader Art

Flying the same route with Wizzair and Ryanair every week. On the surface both are cheap airlines, same route, similar prices. But after a while you start noticing how much better Wizzair is with the small stuff. The flight attendants look and are more professional. Local language crews. The pilots seem to be able to land those Airbuses a lot softer than Ryanair’s can with their Boeings. The planes are cleaner. They just seem to care a bit more. The menu is better and localised They have several good affiliate programmes, booking.com one being my favourite. Oh, and you can… Read more »

Matt

I hope they add north American flights. It would finally allow me to get to central Europe for cheap.

Rufai

Dear Travellers
I’ll give you a life time advice, never ever fly or deal with this rubbish airlines called WizzAir. They’re absolutely the worst garbage air transporter on earth and employing the most rock bottom stupid staff & employees. They’re monkeys on air. Don’t let their low prices to fool you.

Rufaifan

Of course you must be an expert . As a first rule , when you generalize , for sure you are a very resources limited person. You can call it an idiot . And yes , you are.. No other rules for idiots like you , to small brain capacity